Good news to continue to pursue with passion our many activities of environmental awareness and education, but not only: our social communication campaign has been selected by Rai for Sustainability – a reference point in the universe of communication that manages relations with associations no-profit to promote the maximum attention of the public on social issues – and will be broadcast on the channels of the Rai group from 2 to 7 March.
Environmental pollution, especially plastic pollution, is a global emergency that must be addressed immediately: for this reason we have been fighting against this “monster” for 38 years.
The sea is one of the main victims of pollution. Human activities are killing its inhabitants and, in addition to the problem of overfishing and illegal and the pollutants that are poured into it every day, there is an unstoppable enemy that is endangering the marine ecosystem: plastic.
Spot di #ComunicazioneSociale di @MarevivoOnlus che si batte per la tutela del mare e delle sue risorse attraverso azioni e campagne nazionali e internazionali.
— Rai per la Sostenibilità - ESG (@raisostenibile) March 2, 2023
L’inquinamento è un’emergenza globale che va affrontata subito: non c’è più tempo. #Adottaunaspiaggia pic.twitter.com/QJI8XQYHr8
Of the 300 million tons produced each year, 13 million plastics end up in the oceans, turning into microplastics and globally threatening over 700 marine species, who ingest plastic and trade it for food, and thus the entire food chain and human health.
Plastic is now present everywhere: a research of the University of Bayreuth, in Germany, has identified it even in the rain, which transports the microplastics sucked by the oceans, now invaded by huge floating plastic islands. Two other recent studies have even found it in the human organism: a research by the University of Amsterdam found plastic particles in the blood, while a study conducted by researchers of the Fatebenefratelli Hospital in Rome and the Polytechnic University of the Marche has ascertained for the first time the presence of microplastics in the tissues of the human placenta.
The sea is our home: it covers over 70% of the earth’s surface. It plays a fundamental role in the life of the Planet, because it produces 50% of the oxygen we breathe and absorbs about a third of the excess carbon dioxide produced by human activities.
All this, however, on one condition: to continue to perform its vital functions the sea must be healthy. Each of us can and must do our part because only together can we make a difference!
